Project Rahma was conceived to raise awareness on the far-reaching repercussions of humanity’s enslavement of animals for food and other uses. By demonstrating the fundamental connection between our attitudes toward animals and our larger cultural predicaments, the project aims to help communities worldwide evolve toward a more compassionate, healthful and sustainable lifestyle.
"Rahma" is an Arabic word meaning "compassion" and one that bears a substantial psycho-spiritual significance. The root of the word, “rahm,” literally means “womb,” which underscores the word’s essential connection to the feminine principle and its associated life-giving and life-sustaining elements. As a linguistic concept, it denotes love, nurturing, empathy and interconnectedness.
Project Rahma was founded by Jafar Irshaidat, a writer and animal rights activist from Jordan, and is currently receiving support from a number of dedicated activists from around the globe.